sketching & LINE PLANNING
Line planning is a pivotal aspect of fashion and retail where I leverage my expertise to analyze market trends, colors, and business strategies. By meticulously studying consumer needs and business objectives, I curate cohesive collections that resonate with the target audience. My process begins with detailed SKU planning, ensuring optimal assortment by delivery timelines, silhouette variety, and seamless color coordination throughout the collection.
This approach not only enhances product appeal but also strategically aligns with the overarching goals of the business, ultimately driving customer satisfaction and market success.
*Sketching style can be adjusted from more technical to more stylized and will be depend on client needs.
Below is a small example of my sketching abilities as well as line curation based on the trend/concept deck provided under the Trend & Concept section of my site. Line sheets give you visibility to outfitting opportunities within a delivery and also provides visibility to the color and style flow throughout the season. The number of styles and colorways can be tailored to the needs of your business.
The 2022 theme, Connected, explores how we relate to ourselves and others in a world of extreme disruption. A minimalist, organic and neutral aesthetic brings this collection to life.
Focused on emotive and mood boosting colors, the palette is given life with a mix of energizing and calming tones. The use of colors such as fiery orange, ocean blues and sea foam greens act as updates to promote wellness and vitality. Soothing pastel hues offer a soft and reassuring quality.
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HOME GOODS
HD Designs by Sewing Down South
Product categories included: Tabletop, Kitchen, Kitchen Textiles, Window, Bedding, Bath, Decor and Furniture. Please note Decor and Furniture are not included below.